Design Thinking for Innovation
How to develop innovative new ideas, products and solutions utilising leading edge design thinking methodology adapted for commercial teams.
This is valuable as.....
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80% of new products fail. This is because they are not truly meeting an unfulfilled consumer need
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Creativity is a muscle - which requires practice! This process lets you become faster and better at creating break though new products ongoing.
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Having a process to create innovation drives team collaboration, creativity and engagement
DELIVERABLES
Detailed knowledge of the design thinking for innovation process, and how following the 5 stages leads to bigger ideas and innovation
BEST FOR
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Marketing / Innovation teams with their agencies
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Sales teams, or any team looking to be more innovative
TIMEFRAME
1 Day workshop, with 12 weeks of online short videos to embed the learning
TAKEAWAYS
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Design Thinking for Innovation Training Materials,
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Innovation Excellence A5 laminated reference guide
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12 weeks of short reminder videos with additional tips and tricks - for embedding the learning
MacMORGAN have proudly led Design Thinking Training for.....
